Historically, companies looking to source external data had two choices: build their own web scraping infrastructure or negotiate custom data agreements with vendors.
Both approaches required significant time and financial investment, making high-quality external data a luxury only available to well-funded organizations.
Today, data marketplaces like AWS Data Exchange, Databricks Marketplace, and Datarade have transformed access to web data. Instead of building complex pipelines, companies can now purchase pre-cleaned, structured datasets with just a few clicks.
These platforms offer a wide range of data sources, from real-time financial feeds to e-commerce pricing intelligence, allowing businesses to experiment with external data.
Zyte forecasts that data marketplaces will continue to expand, offering even greater customization and flexibility. The shift from rigid, pre-packaged datasets to modular, API-driven data access will allow companies to tailor their purchases based on evolving needs.
This shift means that, for data buyers, testing and scaling external data usage is faster and easier than ever.
Companies can now explore new data-driven strategies without committing to long-term development efforts. Additionally, marketplace providers handle data extraction and cleaning, ensuring businesses receive high-quality datasets.
This dramatically reduces the operational risks associated with web scraping, making external data acquisition safer and more streamlined.